Competitor data analysis (Competitive Data Analysis) is the process of extracting, measuring, and interpreting competitors’ digital footprints across multiple platforms to accurately identify market strengths, weaknesses, and opportunities. In the era mobile-first and penetration social commerce (such as TikTok, Instagram Reels, and Shopee Video) which are very aggressive in the Indonesian market, just having …
Tactics of “Peeking” at Competitor Strategies Through Analytics Data